Brown Interior Colour Trend On The Rise

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Image Credit - The Audo

If you dream of a simple and unpretentious but at the same time cosy interior reminiscent of Northern Europe, Brown is the new neutral. That's right, brown is making a comeback into Scandi design as a warmer alternative to grey, which has monopolised interiors for the last few years. 

Across Scandinavian design shoots, blogs, and home tours, earthy, warm tones are colonising minimalist landscapes. From earthy to practical, we’re giving you the lowdown on how to incorporate this somewhat polarising colour choice in your space as your new neutral. 

From what we see of typical Scandinavian interiors, it’s easy to assume that to get the look, all-white walls and minimal colour is the go-to. Yes, our Nordic neighbours love a clean and refreshed look - but shades of nature have a tremendous influence on the colours and materials used inside a Scandi home.

Simplicity, lightness, and naturalness are characteristics of brown; it promises neutrality and balance. It helps create an atmosphere in which there is no place for anxiety or depression – and this is the rudimentary principle of the Scandinavian style.

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Image Credit - Liljencrantz

Brown tones are the hottest colour trend to inspire your scheme this year. We’re ready to see it become a more prominent part of the colour palette in both interior and design

Look out for brown as a softer and more luxe alternative to black in interior design palettes and materials such as leather. Brown is versatile; it goes well with many other colours - it's sleek and luxurious, like an indulgent cup of cocoa.

There is something inherently human in the colours we are attracted to in 2023. Inspired by the world’s rich traditions of folk and craft - shades of brown praise the virtues of a simple life and can be used in any combination and in any room.

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Image Credit (left to right) - Fredrik J Karlsson, Cartelle Design 

An eclectic blend of the pure and the humble evokes the warmness and amiability of a more innocent age while celebrating life today. With clean minimal tones, we remove the excessive and treasure the simple.

The earth makes connections with landscapes and cultures. Use this as your mood board when combining colours: layer creams, browns, muted natural tones, or light shades of greens and blues to bring the calm and tranquillity that is so often found inside Scandinavian homes.

A unifying combination of these neutral shades impacts the atmosphere in a room, creating an interior with a down-to-earth and friendly feel.

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Image Credit (left to right) - Eclectic Trends, Avenue Design Studio 

Creamy white, beige, and soft, earthy tones continue to stand strong in our interior, and it's lucky because we can't get enough. But new to the neutral shades in 2023 is a brand new muted brown tone, Belgian Brown, which gives the soft shades a renaissance. 

These neutral hues do not ask for attention but give clarity with a soothing appearance. Wander into the warmer end of the palette, where splashes of buttery beige and winks of caramel invite you to sit down and get cosy. 

To truly embrace the lovely elements nature has gifted us with, pair your colours with leather furnishings and wool, linen, and cotton for your bedding and textiles. These rustic brown hues will help create an uplifting and nourishing setting.

Below, we have featured three muted brown rugs from our Persian and Oriental rug collections. Click here to see all of our rugs with gorgeous brown tones. 

Featured Rugs (left to right) - ARABELLA, PADILLA, WANDA
WE HAVE A HUGE RANGE OF PERSIAN AND ORIENTAL RUGS THAT WOULD TEAM PERFECTLY WITH YOUR DESIGN. TAKE A LOOK AT OUR COLLECTION HERE!
YOU CAN CHECK US OUT ON PINTEREST AND INSTAGRAM TO KEEP UP TO DATE WITH THE LATEST TRENDS AND RUG INSPO.  OUR WAREHOUSE IS OPEN TO THE PUBLIC & WE OFFER A HOUSE VISIT SERVICE FOR YOU TO SEE RUGS IN YOUR HOME BEFORE PURCHASE. YOU CAN VIEW ONE OF THE LARGEST COLLECTIONS OF PERSIAN RUGS IN THE UK ON OUR WEBSITE AND IF YOU HAVE ANY QUESTIONS, YOU CAN CONTACT US HERE.